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Certified Associate Webmaster
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CAW Certification Exam History
The Certified Associate Webmaster (CAW) Exam, created by the World Organization of Webmasters, was first offered soon after October 20, 1998. World Organization of Webmasters certification exams are a series of vendor-neutral industry standard certification exams.

CAW Certification Exam Overview
The Certified Associate Webmaster (CAW) exam is based on research of industry needs and competencies and skill sets identified as essential for web technology workers. The World Organization of Webmasters designed the following guidelines, learning objectives, and resources as a foundation for those pursuing knowledge, experience, and/or careers as web designers or webmasters. The guidelines, objectives, and resources are designed to make the learning experience comparable to one experienced in college-level courses by providing course descriptions and learning objectives.

The examinee must demonstrate knowledge of Internet basics, HTML and WYSIWYG editors, web graphics, web multimedia, website design, website management, and basic legal issues at the standard defined by this test specification. The exam contains 70 questions. Examinees have 60 minutes to complete the exam. Candidates who pass this exam at 50% are given a rank as an apprentice. 70% or higher automatically gives a candidate an associate level certification.

CAW Courses:
The CAW courses are those courses that directly prepare students to pass the CAW Certification exam.
Mastering the Internet
Beginning XHTML
Advanced XHTML
Cascading Style Sheets
Web Design and Graphics

CAW Assessment/Practice Exams
WOW Academy offers a CAW assessment exam. The cost of the CAW assessment exam is $10 for students taking WOW Academy courses and $20 for those students not needing to take WOW Academy courses.

Taking the CAW Certification Exam
This is a proctored exam which must be attempted at a World Organization of Webmasters authorized testing center.

CAW Certification Exam Cost
The cost of the CAW certification exam is $125.

Domain % Of Examination
The listed below are the domains measured by this examination and the extent to which they are represented in the examination.
  • Internet Basics 10%
  • Markup and Scripting 40%
  • Web Graphics 10%
  • Web Multimedia 5%
  • Website Design 10%
  • Website Management 7%
  • Legal Issues 3%
  • Web Accessibility 5%
  • Web Project Management 4%
  • Web Business Management 3%
  • Web Marketing 3%

Examination Description
The examinee selects, from four (4) or more response options, the option(s) that best complete(s) the statement or answer(s) the question. Distractors or wrong answers are response options that examinees with incomplete knowledge or skill would likely choose, but are generally plausible responses fitting into the content area. Test item formats used in this examination are:

Multiple-choice : The examinee selects one option that best answers the question or completes a statement.
Multiple-response : The examinee selects more than one option that best answers the question or completes a statement.
Sample Directions : Read the statement or question and, from the response options, select only the option(s) that represent(s) the most correct or best answer(s).

Examination Domains and Topics
The topics and domains listed below are the course objectives that should be covered to prepare you to pass the Certified Associate Webmaster exam.

Internet Basics
  • Important Internet committees
  • Basic workings of the Internet
  • Most common Web browsers
  • FTP
  • Basic workings of e-mail
  • Newsgroups
  • Real time and asynchronous communications
  • Web technologies, helper applications and plug-ins
  • Anti-virus software
  • Internet searching

Markup and CSS
  • HTML and its function as a markup language
  • History of HTML, including at least the latest three versions
  • Basic concepts of HTML/XHTML coding
  • HTML 4.0 and XHTML tags
  • Tables (including use for layout)
  • Forms
  • Lists
  • Frames (including the advantages and disadvantages)
  • Hyperlinks and anchors
  • Styles and cascading style sheets
  • Definition of colors within HTML documents
  • HTML code to integrate graphics and multimedia into web pages
  • Server-side includes (including the advantages and disadvantages)
  • Basics of JavaScript and CGI

Web Graphics
  • Basic graphic issues
  • Issues related to background images
  • Basic color issues
  • Issues related to graphic file optimization
  • Use of digital cameras and scanners to acquire electronic images
  • Use of graphics software programs for creation and modification of Web graphics
  • Animated GIFs
  • Web design considerations via non-graphical browsers or devices

Web Multimedia
  • Basics of web audio and video
  • Basics of streaming audio and video
  • Basics of the Flash format
  • HTML vs. Flash-based websites
  • Current multimedia standards

Website Management
  • File structure/organization of a website
  • Proofing a website before publishing it
  • Ongoing content management
  • Basics of networking
  • Basic site security issues (including anti-virus software)
  • Basic issues regarding servers, hardware, and infrastructure

Legal Issues
  • Basic elements of a contract
  • Issues regarding copyright, fair use, and trademarks
  • Issues regarding linking to external sites
  • Issues related to domain registration

Project Management
  • Basics of project management
  • Key features of project management software
  • Basic projects management concepts

Web Marketing
  • Strategies for creating an effective web presence
  • Concepts important to selling on the Internet
  • Use of meta tags in web marketing

Web Business Management
  • Basics of e-commerce
  • Strategies for developing an e-commerce site
  • Basic concepts regarding contractors, employees, and partners

Web Accessibility
  • The W3C's Web Accessibility Initiative
  • Planning and coding for accessibility

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